Beneath The Surface is ROCKWOOL’s global marketing platform, designed to connect our brand with the iconic cities, jaw-dropping technology, and the precision engineering and data that define SailGP.
At its core, the campaign is about going deeper, and uncovering the hidden layers behind performance, innovation, and sustainability to bring audiences closer to what truly happens beyond the racing.
As part of this platform, ROCKWOOL created Beneath The Surface, a distinctive content series exploring some of the world’s most iconic SailGP host cities and the unique challenges they face.
From New York to Bermuda, Sydney to Singapore, each episode reveals how these global venues are addressing modern urban, environmental, and societal pressures, aligning ROCKWOOL’s purpose with real-world challenges and solutions.
Check out the full list of Beneath The Surface episodes here
Into The Depths is our ROCKWOOL podcast, bringing together influential voices from sport, science, sustainability, and business.
Featuring guests such as:
The series explores leadership, innovation, environmental responsibility, and high performance through conversations that extend far beyond sport.
At ROCKWOOL, we believe that great teams are worth building – but it takes purpose, precision, and relentless ambition.
SailGP represents far more than world-class racing on water. It is a global platform for advancing better sport, a healthier planet, and the urgent protection and restoration of our oceans.
